In a landmark move set to redefine the global landscape of the sport, the International Gymnastics Federation (FIG) has officially announced its comprehensive rebrand, adopting the new name "World Gymnastics." This significant transformation, unveiled on Tuesday, December 10, 2025, represents a pivotal moment in the organization's history, signaling a forward-looking evolution aimed at strengthening its global presence and enhancing all facets of gymnastics.
A New Identity for a Global Sport
The rebrand goes beyond a mere name change, encompassing a new logo and a complete visual identity designed to reflect the organization's renewed commitment to promoting gymnastics at every level, from grassroots participation to elite international competition.
Morinari Watanabe, President of World Gymnastics, articulated the vision behind this strategic shift. "World Gymnastics represents our mission with clarity and purpose," Watanabe stated. He emphasized that the new name reinforces the organization's role as a global hub for athletes, coaches, fans, and partners alike. "This change goes far beyond a rebranding. It is a promise to elevate the sport and expand access to gymnastics worldwide."
Expanding Reach and Enhancing Engagement
The newly christened World Gymnastics currently engages millions of athletes and fans across 165 member federations, solidifying its position as one of the most popular participation and spectator sports globally. The rebrand is a strategic step to build upon this extensive reach, fostering greater engagement and participation across diverse demographics.
A key aspect of this transformation will be the unveiling of eight distinctive discipline brands in the coming weeks. Each of these brands is purpose-built to elevate the identity, visibility, and growth of the sport's varied disciplines. These include Gymnastics for All, Men's Artistic, Women's Artistic, Rhythmic, Trampoline & Tumbling, Acrobatics, Aerobics, and Parkour.
"World Gymnastics is just the start of a broader transformation," President Watanabe further explained. "Our new discipline brands give our entire community, including athletes, fans, coaches, judges and partners, a stronger platform to shine, grow and connect."
A Consultative Approach to a Future-Focused Vision
The decision to rebrand was not made in isolation but followed extensive consultation with a wide range of stakeholders, including athletes, member federations, fans, and global partners. This thorough consultative process helped to define clear priorities that underpin the new identity and strategic direction.
These priorities include:
- Strengthening athlete visibility and safeguarding.
- Enhancing fan engagement and event experience.
- Expanding global participation.
- Clarifying pathways across all disciplines.
The visual identity of World Gymnastics is meticulously crafted to emphasize movement, unity, and the expressive nature inherent in the sport, placing the athlete firmly at the center of its representation. The individual discipline brands will integrate these core elements while incorporating distinct artistic styles inspired by each discipline's unique personality and audience.
The International Gymnastics Federation, now World Gymnastics, boasts a rich heritage, having been founded in 1881. This makes it the oldest international federation of any Olympic sport, a testament to its enduring legacy and foundational role in the global sports arena. The organization has been recognized by the International Olympic Committee since its Olympic origins.
The new World Gymnastics brand will be progressively rolled out across all communication platforms, showcasing the full visual identity and ushering in a new era for the sport. This rebranding is poised to not only modernize the organization's image but also to reinforce its commitment to fostering the growth and development of gymnastics for generations to come.
As President Watanabe concluded, "Gymnastics is one of the world's most inspiring and expressive sports. World Gymnastics captures that energy while strengthening our global foundation for future generations." This rebrand signifies a bold step forward, promising a more unified, visible, and accessible future for gymnastics worldwide.